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As one of the nation’s largest independent real estate development firms, Hillwood Communities has spent 30 years creating community through master-planned developments. Hillwood Communities continues to raise the bar in terms of quality, innovation, and the unmistakable sense of community that sets each property apart. So, when Hillwood tasked Schaefer with creating a new website Read More

Let’s start by getting to know you a little better. Tell us about yourself. I’m a native Texan, and I’m full of Lonestar pride. I’m the oldest of three children, and my younger brother was my “archrival,” in school at Baylor. I met my boyfriend in high school and we have been dating for seven Read More

  When the Texas Ballet Theater needed a way to reinvigorate their marketing, we created a comprehensive marketing campaign that expanded their ticket sales from a steady group of subscribers into a larger group of new season ticket holders. The Problem Season subscriptions to Texas Ballet Theater, while strong, had stagnated. Subscribers were offered the Read More

Recently, the Schaefer team attended Fort Worth’s 2020 American Advertising Awards (ADDYs), which celebrates excellence in advertising. This year, Schaefer received 20 total awards – ten of which were gold awards, including Best of Show – Print for the Texas Ballet Theater’s 2019/20 Season Posters. We are truly humbled by the recognition and reminded of Read More

Let’s start by getting to know you a little better. Tell us about yourself. My name is Matt, I’m a rock climber, writer, and unprofessional cook. I’ve been writing for as long as I can remember, but I officially began publishing at 19 in the Dallas Observer, doing editorial pieces about art installations, concerts, and Read More

Earning highly qualified leads is critical to the success of a conversion-based digital campaign, and Schaefer Advertising employs a blend of intelligent thinking and data tools to develop strategic campaigns that yield highly qualified leads that meet our client’s business objectives. The Approach Pomona – by Hillwood Communities – is a master-planned community in Manvel, Read More

Telling the story of an elite collegiate baseball program is a large task – and it’s one that we help TCU Baseball accomplish every year. But, like every task that our team tackles, it’s best to take it one small step at a time, day in, and day out. Since 2014, we’ve worked with the Read More

February 4, 2020

The Commercial Kid

Let’s start by getting to know you a little better. Tell us about yourself. I’m a writer, and from San Antonio originally. I love dogs, and I have two of them. Every dog I’ve ever owned has actually found me. I’m married to Matt Arnold, and we’ve known each other since we were in seventh Read More

Let’s start by getting to know you a little better. Tell us about yourself. I am the youngest of three siblings and grew up among cowboys and musicians, living a dreamy Texas lifestyle. It was a never-ending stream of country music events and lots of rodeos growing up. For as long as I can remember Read More

Let’s start by getting to know you a little better. Tell us about yourself. I was born and raised in North Richland Hills, but I would always come to Fort Worth whenever I got the chance. I live in Arlington Heights right now so I get to hangout in Fairmount, the Historic District and West Read More

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