Schaefer Advertising Co. | Ft. Worth, Texas
  • Expertise
    • Our Expertise
    • Healthcare
    • Real Estate
    • Attractions, Tourism & The Arts
  • Case Studies
  • About
    • Our Story
    • Meet Your Team
    • Careers
  • Journal
  • Contact
Menu
  • Expertise
    • Our Expertise
    • Healthcare
    • Real Estate
    • Attractions, Tourism & The Arts
  • Case Studies
  • About
    • Our Story
    • Meet Your Team
    • Careers
  • Journal
  • Contact

January 15, 2016

BRIT: Curious By Nature

Throughout the Fort Worth community, the Botanical Research Institute of Texas (BRIT) is known to most as the beautiful building next to the Botanic Gardens. Beyond the visual attraction of the building, they have a rich history in our community and a tremendous reputation in their industry.
BRIT views the world and their interactions with the planet through the lens of the BRIT Nexus. This perspective prioritizes water, plants, soil, food and energy and focuses on the interactions between those five elements. This focus informs everything the organization does.
Schaefer was asked to inform members of this unique process while showing how it impacted all of their efforts. This challenge led us to create the BRIT Annual Report as two books in one. The “top” book featured the BRIT Nexus and used infographics to communicate specific topical information about each of the primary elements of the Nexus. The bottom book looked back at the year and explored a diverse range of projects and initiatives that they were involved in throughout 2014.

“The BRIT nexus informs everything we do.” Pat Harrison, BRIT Interim Executive Director

The report features a modern aesthetic, with a bright and energetic tone that distances itself from a ‘granola’ stereotype. BRIT has successfully laid down strong roots in our community and continue to look beyond to big issues facing our world today. We are grateful to work with them and help them bring their knowledge to the world.
BRIT_related_0001_2015

Schaefer Team

Schaefer Team

golfer
Attractions, Tourism & The Arts

Texas’ best weekend

May 16, 2023
Healthcare

Earning an A+ in brand differentiation

February 20, 2023
header-background
Healthcare

The path to greater brand awareness begins with “better” messaging

April 18, 2023
Enter the Fold
Subscribe to our newsletter
Schaefer Advertising Co. | Ft. Worth, Texas

© 2023 Schaefer Advertising Co.
Privacy | Sitemap

Best Places to Work in Fort Worth
microsoft partner
Company
  • About
  • Case Studies
  • Contact
  • Careers
Menu
  • About
  • Case Studies
  • Contact
  • Careers
Expertise
  • Healthcare
  • Real Estate
  • Attractions, Tourism & The Arts
Menu
  • Healthcare
  • Real Estate
  • Attractions, Tourism & The Arts

Get in Touch

1228 S. Adams St.
Fort Worth, TX 76104

817.226.4332
hello@schaeferadvertising.com
Facebook-f
Twitter
Instagram
Linkedin