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On the heels of our spring campaign launch, that introduced Gus, the baby gorilla to the world, we are proud to showcase our new TV spot for the Fort Worth Zoo. This spot is a 30 second summary highlighting the fun, educational and majestic moments that happen everyday at the zoo. With over 400 different species of animals, 15 different exhibits and attractions, it’s an experience that changes with every visit.

Over two days, we filmed all-new footage throughout the zoo and captured special moments from over 15 different exhibits and attractions including everyone’s favorite, baby Gus.

Projects like this one allow us to immerse ourselves in our client’s world as well as the experience of their customers. We learn as we explore and we look for unique ways to tell a story that people can relate to. Its a challenge that we embrace and let’s be honest, we have a lot of fun with it too.

Explore these interactive 360 videos/photos by clicking on the image and dragging around. Its a unique perspective of what its like on set.

Post from RICOH THETA. – Spherical Image – RICOH THETA

Post from RICOH THETA. – Spherical Image – RICOH THETA

Post from RICOH THETA. – Spherical Image – RICOH THETA


We partnered with N8 Visuals and Sheffield Creative to bring the spot to life and tell this fun story of the Fort Worth Zoo experience.



Schaefer Advertising Co.

1228 S. Adams Street
Fort Worth, TX 76104




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