Lauren Crouch

Lauren Crouch

Title: Senior Account Manager – Attractions, Tourism & The Arts
Nickname: LaLa, LaurenLo, Lo
Senior Quote: “We can do small things with great love.”  – Mother Teresa

Lauren recently graduated from TCU a semester early, with a major in strategic communications and a minor in data analytics. At Schaefer, she works with clients in the Destination Entertainment vertical, coordinating artistic visions into analytical and precise tactical strategies.

In her spare time, Lauren is a dance teacher. She has been involved in dance and the arts since she was just two years old, which lends well to her role working with Schaefer’s Destination Entertainment clients, including the Texas Ballet Theater. Lauren’s background has allowed her the ability to recognize and understand the nuances in the destination entertainment vertical that goes beyond selling tickets. She works at the intersection of art and business, helping artists and destinations craft their message into effective communications to meet a strategic goal.

When she’s not working, Lauren loves trying new restaurants around town. She’s always looking for new eateries and likes to explore Fort Worth and support local businesses. Lauren enjoys finding hidden gems around Cowtown that create excellent cuisine. When Lauren travels, she considers it a sin to eat at a chain restaurant.

Fun facts

  • She aspires to be a cupcake judge on Cupcake Wars
  • She grew up in the Christmas capital of Texas, Grapevine
  • She’s never played baseball, but her walk-up song would be “Whole Lotta Woman” by Kelly Clarkson
  • She can quote the entire movie Elf