March 7, 2025

Schaefer Scores Big at the ADDYs

This year’s ADDYs recognized some of our proudest moments—from full campaigns to design details and even some AI integration. I couldn’t be happier to see our team’s hard work honored with some shiny new glass.

What makes these awards so meaningful is the prestige and scale of the American Advertising Awards program. With more than 30,000 entries each year, the ADDYs are one of the advertising industry’s largest and most competitive award shows. The competition starts locally, with winners moving on to district and then national levels—ensuring that every piece of recognized work has proven its merit on multiple stages. We’re proud to have our work advance to the regional competition, where it will compete against some of the best creative minds in the industry.

Exploring new creative horizons, we also ventured into AI integration for the first time last year. This allowed us to push the boundaries of what’s possible and bring fresh, innovative ideas to life—giving us a new perspective and a powerful creative advantage.

The local competition against other Fort Worth agencies is always inspiring, and any win for Fort Worth is a win for us. These achievements reflect more than just talent; they highlight the spirit of collaboration, curiosity, and excellence that drives everything we do.

Cheers to the work, the team and clients, and the passion that keeps us moving forward.

Zoo Ball Invitation – Bailemos 

Best of Show, Gold ADDY Award for Sales Collateral, Crystal ADDY Award Illustrations | Client: Fort Worth Zoo

Texas A&M Brochure – Igniting Progress 

Best of Print, Gold ADDY Award | Client: Texas A&M – Fort Worth

AAF Fort Worth – It’s Time to Submit 

Special Judges Award, Gold ADDY AWARD – Campaign, Gold ADDY Award – Poster Series | Client: AAF – Fort Worth

IanTrek Illustrations 

Silver ADDY Award | Client: Iantrek

Zoo Membership (Zoo More Campaign) 

Crystal ADDY Award | Client: Fort Worth Zoo

FWM Omni Theater Campaign Assets

Crystal ADDY Award | Client: Fort Worth Museum of Science & History Omni Theater