May 11, 2020

Developing detailed digital strategies and meaningful conversations

Let’s start by getting to know you a little better. Tell us about yourself.

I’m a Libra and an ENFP. I’m married with an 8-year-old daughter named Brielle and a little baby lady due in July. My husband Stephen is a comedian and the head chef of our household; he currently specializes in creating culinary masterpieces based on my vague cravings.

What’s something you love to do?

I love hanging out at “The French Salon” with my friends and cousins…which is anywhere we post up together to discuss all things life. It’s our take on the French Salons of olden days where thought leaders discussed politics, art, humanity, literature, and social change… the place where democracy was born. Although we’re not always discussing such heavy topics— sometimes we just quote Billy Madison or talk about which Vanderpump Rules cast members we are most like.
I also love spending time with Stephen and Brielle, making them indulge my lofty craft ideas, the latest being “Valentine’s Day Fondue Craft Party,” and the next being “St. Patrick’s Day Lucky-To-Have Box and RAK (random acts of kindness) Day.”

What’s your favorite place?

At any family get together, surrounded by my loud, hilarious, and loving family, who I refer to as “my people.” The food, the company, and the conversation are what make it my favorite place to be.

What do you love about the job?

In general, I love the psychological aspects of digital marketing, figuring out what people like and staying in tune with the constantly changing landscape. I’m a learner by nature, so having a continuous need to develop new skills is something I need in a role.

If you could do anything besides what you are doing now, what would you do professionally?

I’d be a writer because I feel like I have a lot of stories to tell. I play it pretty fast and loose with grammar and punctuation, so that could be a hurdle I’d have to overcome if I were going to be a successful writer.

What is the last thing you binge-watched?

Fleabag. The main character is really crass, and she’s humanly awkward – which I relate to. She doesn’t have a manufactured sense of awkwardness or nerdiness, and her life is messy with a lot of gray areas which I think makes her character so relatable.

What’s your favorite book?

I don’t have a specific favorite, but here’s my top 5:
Frannie and Zooey, by J.D. Salinger
All Over but the Shoutin,’ by Rick Bragg
The Liars Club, by Mary Karr
Sapiens: A Brief History of Humankind, by Yuval Noah Harari
The entire Harry Potter series

If you could live in any sitcom, which would it be?

The Office, because it’s one of my favorites.

Are you a listener or a talker?

I’m a listener because I love people’s stories.

If you had to eat one thing for the rest of your life, what would it be?

This is a very difficult question, I’m a very food-driven person. The meal that I don’t get tired of is homemade fried chicken, with chipotle mashed potatoes, two yeast rolls, and peppered gravy.

What’s your favorite children’s story?

“The Giving Tree.” It was the first book I read out loud to my dad.

If you had an extra hour of free time every day, what would you spend it doing?

Writing, reading, or doing puzzles – I love jigsaw puzzles. Realistically though, I’d end up spending the hour playing with my dog Jackson, he’s a good little buddy who loves all of my silly made-up games such as “Threshold” and “Puppy Parkour.”

Why Schaefer?

I’ve been looking for the right agency fit for about five years, but I haven’t wanted to compromise what I want in company culture or core values. I follow DFW “Best Places to Work,” and Schaefer was on the list. After doing some research, Schaefer seemed to check all of my boxes and the whole portfolio of the agency’s work was so impressive. As soon as I met the team, I knew this was the exact place I wanted to be!