We all know that gathering metrics and creating reports helps determine the success of marketing or advertising campaigns, but how we gather those metrics and turn them into meaningful presentations is at times difficult for us all. Schaefer believes that a reporting approach should be more than an excel spreadsheet or a PowerPoint with graphics, […]
Debbie Carrell bashfully met me in our phone room on the third floor to share some of her stories of past kindness and present excitement. Being our first full time Accounting Manager, she had much more to say than compound interest and federal withholding. So here’s our interview: Okay so could you tell us a […]
We sat down with our newest Account Coordinator, Morgan Staral, to introduce her to the world, per our world famous interviews. This interview was unique because we’ve been warming up to Morgan for months through her internship, and by now we have a decent understanding of how embarrassed we can make her. She politely obliged, […]
At our agency, each project is touched by an invisible hand who sources and manages the right partners to make our projects a success. A getter of goods. An accumulator of accoutrements. A manager of men. And Production. Mostly Production. We met our newest, Mrs. Jackie Medling, coming from 8 years of Production and traffic […]
Who doesn’t love a neighbor that turns into a favorite client? That’s how we feel about the City of Hurst, who have been our clients for more than 5 years. In that time we’ve seen Hurst change and grow, and we’re not just talking about 121. The hardworking folks that work in City Hall have […]
This year marks the 10th anniversary of Beastro, the Fort Worth Zoo’s annual music and tasting event that supports local and international wildlife conservation and education efforts. Within a few weeks of this year’s campaign going live, Fort Worth’s wild side responded with record breaking ticket sales and a fastest ever, sold out VIP offering. The event features the […]
Addy Kryger came to us from the magical land of Kansas, as a budding senior at TCU, eager to get her hands on account coordination, social media and marketing. And we gave her a run for her money. As an intern, she was super driven, extremely resourceful, brought homemade cupcakes to a set (on her […]
Did you know that right here in Tarrant County we have one of the premier Fire Service Training Facilities in the Southwest, an elite culinary kitchen experience and a world class dance program? We do. Across 7 campus’, Tarrant County College offers these unbelievable programs and facilities to put success within reach for over 50,000 students. Shot […]
Last year, we changed the Addys with a new venue and format. How’d we top that this year? Rock & Roll. We launched our “Battle of the B®ands” concept and invited agencies to submit their work to compete on the big stage where the winners advance and the losers stay home. Gig posters announced this year’s […]
Chippewa Boots is an American legacy that dates back to 1901 and has been worn for generations by hardworking, passionate men and women who helped build and shape this country. Today, Chippewa Loyalists remain steadfast ambassadors for the brand, but a new breed of Chippewa customer – the young urban – is emerging and embracing […]
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