Using Illustrations to Connect with Diverse Audiences As healthcare marketers, we all know how challenging it can be to convey complex concepts in a way that resonates with a diverse audience. Whether we’re speaking to patients, healthcare professionals or other stakeholders, it can be difficult to create a message that connects with people of all […]
How the New Platform Changes Looker Studio Dashboards GA4 is launching on July 1, 2023. What does this mean for you and Schaefer? What does this mean for the industry? With consistent updates and new rules, GA4 has presented a lot of obstacles – and opportunities – to how digital marketers leverage Google Analytics to […]
Meet Audrey Dao Let’s start by getting to know you a little better. Tell us about yourself. I grew up in Arlington, TX. I went to school at the University of Texas at Arlington where I studied Visual Communications Design and fell in love with advertising. I have an old beagle named Roosevelt and a […]
Meet Julia Norek Let’s start by getting to know you a little better. Tell us about yourself. I grew up in Jamison, Pennsylvania with two younger siblings and a dog. I went to college at the University of Georgia and graduated in 2018. I double-majored in Marketing at the business school and PR at the […]
Meet Jason Shupe Let’s start by getting to know you a little better. Tell us about yourself. I was an Air Force brat. I was raised all over but ended up here in DFW. I dropped out of every school I ever attended, but I ended up in graphics arts. It’s ironic because art was […]
Meet Van Nguyen Let’s start by getting to know you a little better. Tell us about yourself. I was born and raised in Ho Chi Minh city, South Vietnam. I moved to the USA when I was 18 and started school at SMU. My dog’s name is Junior and he is 5 years old. What’s […]
Meet Ridge Schorling Let’s start by getting to know you a little better. Tell us about yourself. I was born and raised in Porterville, California where I helped my family raise cattle. I went to school in San Luis Obispo, where I got my undergrad in business administration from California Polytechnic (Cal Poly) State University. […]
What’s important to watch for in 2023? A lot. According to a recent report by Insider Intelligence, the year ahead will usher in changes in ad spending, audience, and commerce. Is your business positioned to capitalize on these trends accordingly? 2023 Digital Marketing Trends to Watch for Your Business 1. The Next Tier of Digital […]
Once again, Schaefer is proud to have been recognized by Medical Marketing and Media as a “Best Place to Work.” In an era when remote and hybrid workforces have reshaped how people connect and interact, we’ve succeeded in maintaining a high priority on our people and our culture. What is MM+M Best Places To Work? […]
Meet Judge Rucker Let’s start by getting to know you a little better. Tell us about yourself. I was born and raised in Dallas and went to Booker T. Washington Arts School for the Performing and Visual Arts. Did a year at UNT then transferred to a private art school, the Milwaukee Institute of Art […]
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